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the focus is on customer experience, rather than user experience.it is a one shot, just a sprint with strong team work.
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Sprint contact book how to#
How to summarize the book content for someone who does not have the time to read it? With its clear structure and step-by-step process, it would be easy to summarize the book in a series of bullet point. IT IS NOT ABOUT METHOD, BUT MINDSET AND FOCUS Some companies (Ideo, Invision, NewHairCut, A&J Smart…) already use a lot Design Sprints for their clients and sometimes they change some labels and steps, but they keep the mindset, at least they try… When our new idea fails, it’s usually because we were overconfident about how well customers would understand and how much they would care By the end of the day, you will know how far you have to go, and what to do next. The test makes the entire sprint worthwhile. On Friday you take it one step further as you interview customers and learn by observing their reactions to your prototype. On Thursday, you adopt a “fake it” philosophy to turn that storyboard into a realistic prototype. In the afternoon, you take the winning scenes from your sketches and convert them into a storyboard (a step by step plan for your prototype). You need to critique each solution and decide which have the best chance to achieve your long term goal. Later in the week, the best sketches will form the plan for your prototype.īy Wednesday morning, you and your team have a stack of solutions.
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Then, each person produces sketches following a four-step process that emphasizes critical thinking over artistry. A review of existing ideas to remix and improve. Finally pick a target: an ambitious but manageable piece of the problem that you can solve in one week. Then ask the experts to share what they know. Monday’s structured discussions create a path for the sprint week: “start at the end and set the long term goal”.
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